The Truth About Marketing: Episode 110
You have to do what you know is right no matter the consequences.
When you know something is right it doesn’t matter if anyone else knows. You have to do what you know is right… No matter what.
There are always critics. There will always be someone to throw you a sideways look.
Jesse Elder’s Dad left his job in the education system to become a director for a halfway house for refugees. Here are the cliff notes…
Dad ended up getting arrested and going to jail for aiding and abiding foreign refugees. But he was doing what he knew was right.
These people need help and they are in my backyard so I’m going to help them. If that is illegal, then arrest me.
Listen to the episode and check out the full story.
Running Away vs. Running Toward
Most people spend a lot of time and energy running away from things they don’t want. Others find it more productive to avoid what you don’t want by focusing on what you do want. They spend their energy running towards their goals instead of away from their fears.
Jesse talked about a third option. Being pushed by something.
Some might call it intuition. You know, voice drive you have inside that is only satisfied when you take action and do what it’s pushing you to do.
You need to fulfill the ideas that nag at you.